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【英语翻译Asecondpredictionofprospecttheory,knownas“lossaversion”,isthatindividualswillexhibitastrongerpreferenceforavoidingsomethingtheyperceivetobea“loss”thanforachievingsomethingthatappearstobea”gain”o】
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更新时间:2024-04-17 21:35:15
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英语翻译

Asecondpredictionofprospecttheory,knownas“lossaversion”,isthatindividualswillexhibitastrongerpreferenceforavoidingsomethingtheyperceivetobea“loss”thanforachievingsomethingthatappearstobea”gain”oftheequivalentmagnitude.Aconsequenceoflossaversionisthatindividualswillusuallyprefertokeepanitemtheypossess(andthusavoida“loss”)ratherthantradethatitemforoneofobjectivelyidenticalvalue(andthusachieveagain).Thisconsequence,knownasthe“statusquobias”orthe“endowmenteffect”,suggeststhat,holdconstantdifferencesinpreferencesbetweentwonegotiators,thenegotiatorwhopossessespropertyoralegalentitlement(theseller)islikelytohavehigherreservationpricethananegotiatorwhodoesnotpossesstheproperyorentitlement(thebuyer).Putanotherway,allotherthingsbeingequal,anindiviualislikelytoexhibitahigherreservationpriceforanitemifownsitthanifshedosenotownit.Astheexperimentsdescribedinthefollowingarticledemonstrate.theresultofthisphenomenoissmallerbargainingzonesandfewersuccessfultransactionsthanrationaleconomicswouldpredict.

鲁守银回答:
  另一个预测前景理论,被称为“损失厌恶”,是个人将表现出更强的偏好避免一些他们认为是一个“损失”比实现的东西,似乎是一个“增益”的同等规模.因此损失厌恶,个体通常会倾向于保持一个项目拥有(从而避免“损失”)...
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